Who We Are

The expertise you expect. The results you can measure.

Founded in Dubai in 2018, BluGrass is a strategic advisory and execution platform led by a team with more than 40 years of Gulf experience and a track record of programmes worth hundreds of millions of dollars. We partner with government bodies, family groups and leading enterprises across the Gulf, from Saudi Arabia and the UAE to Qatar and Kuwait, aligning technology and AI ambitions with regional visions such as Saudi Vision 2030 and UAE Vision 2031. We are fully vendor-agnostic: we sell no software and represent no vendor, so our only interest is your outcome.

The BluGrass team
Why BluGrass

Independent advice. Measured results.

01

Independent by design

No software to sell and no vendor to favour. Your result is our only agenda.

02

Advisory and execution

We do not advise and walk away. One team owns delivery from boardroom to production.

03

Senior, Gulf-native expertise

Four decades of Gulf leadership at C-level and government tier, at your table.

04

Accountable for outcomes

Measured on the results we deliver in cost, performance and risk.

Leadership

The people who would deliver this.

A senior team, backed by 50+ professionals. Each one is personally engaged on client delivery. The people who write the diagnosis are the people who deliver it.

Tony Alam

Tony Alam

Chief Executive Officer

30+ years of senior executive leadership across the Gulf and MENA, with P&L responsibility exceeding $700M. Certified Non-Executive Director, advising chairmen and ownership groups on strategy and governance.

Amjad Rahal

Amjad Rahal

Oil & Gas Technology Executive & Advisor

35+ years of technology leadership, including 15+ years in oil & gas, fuel retail and the energy transition. Specialises in enterprise architecture, AI governance and OT/ICS security.

Dr. Khaled Dassouki

Dr. Khaled Dassouki

Chief Technology Officer, AI

PhD in Computer and Information Systems Security. Leads BluGrass's technology strategy, solution development and delivery across AI, cybersecurity and cloud.

Hani Iskandarani

Hani Iskandarani

Business Strategy & Communications Advisor

20+ years across business transformation, strategic growth, marketing and communications in AI, cybersecurity, fintech and telecom.

A Decade of Delivery Across the Region

Banks, exchanges, telecom and government, across the Gulf and into Europe.

Thiqah
Osool
Sharjah Asset Management
Rafed
Sharjah Taxi
Ewa'a
House of Hype
Abu Dhabi Ports
NEOM
Red Sea Global
Bostani Chocolatier
Dubai Sports Council
Dubai Future Foundation
Al Hamriyah General Market
Where We Operate From
UAE LEBANON FRANCE INDIA
"THE RIGHT PARTNER MAKES THE DIFFERENCE"

Let's start the conversation.

A 60-minute executive briefing with senior advisors. An honest assessment of where you stand and what is genuinely worth pursuing.

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